MSP Event Guide

For vendors · 74 upcoming events · 38 with a published sponsor list

Which MSP events should we sponsor?

For RMM, PSA and security vendors, distributors and anyone selling to MSPs: the crowd each show draws, how many vendors exhibit, who sponsored before, sponsor packages and booking deadlines. All of it comes from the organiser’s own pages, with the source. We don’t sell exhibit space; book with the organiser.

Event picker

EventDates · whereCrowdPackagesWhy it ranks here
IT Partners 2027Feb 3–4, 2027
Paris, France
6,600 visits (2026)Not publishedmulti-vendor show · 6,600 visits (2026)
CloudFest Global 2027Mar 15–18, 2027
Rust, Germany
10,900 attendees (2026)On requestmulti-vendor show · 10,900 attendees (2026)
MSP Show 2027May 19–20, 2027
London, UK
1,850 (2026)Not publishedmulti-vendor show · 1,850 (2026)
Infosecurity Europe 2027Jun 8–10, 2027
London, UK
13,000+Not publishedmulti-vendor show · 13,000+
it-sa Expo&Congress 2027Oct 5–7, 2027
Nuremberg, Germany
33,000+ trade visitors (2026)Not publishedmulti-vendor show · 33,000+ trade visitors (2026)
MSP GLOBAL 2027Oct 20–21, 2027
Tarragona, Spain
2,000+ participantsOn requestmulti-vendor show · 2,000+ participants
MSP Channel Insights Roadshow Utrecht 2026Nov 12, 2026
Utrecht, Netherlands
30 spots per location (as published)Not publishedmulti-vendor show · 30 spots per location (as published)
XChange UK 2027Mar 22–23, 2027
Birmingham, UK
70+On requestmulti-vendor show · 70+
c.m.x - channel meets x 2027May 12, 2027
Munich, Germany
200 (2026)Not publishedmulti-vendor show · 200 (2026)
XChange EMEA 2027Jun 14–15, 2027
Sassenheim, Netherlands
70+Not publishedmulti-vendor show · 70+
ChannelCon EMEA 2026Nov 9–10, 2026
London, UK
—$9,900 – $29,500multi-vendor show
Infinigate MSSP DACH Roadshow 2026 KölnNov 10, 2026
Cologne, Germany
—Not publishedmulti-vendor show

How it ranks (our ranking, not the organiser’s): +3 when the organiser names the buyers you picked, +2 when a topic matches what you sell, +2 for a multi-vendor show rather than one vendor’s own partner event, +1 when a crowd size is published or estimated (+1 more for large or major shows), +1 when the organiser publishes sponsor facts. Events whose cheapest published package is over your budget are left out; events with no published prices stay in. Budgets compare at fixed approximate US-dollar rates.

Sponsor booking deadlines

Ticket deadlines →

No organiser has published a sponsor booking deadline for an upcoming event in this region yet. Get the alert below and we’ll tell you when one does.

Every upcoming event, vendor view

EventDates · whereCrowdExhibitorsSponsorsPackagesSponsor info
ChannelCon EMEA 2026Nov 9–10, 2026
London, UK
———$9,900 – $29,500Sponsor page ↗
ESET Partner Tour 2026 Lyon
ESET partner event
Nov 10, 2026
Lyon, France
—————
Infinigate MSSP DACH Roadshow 2026 KölnNov 10, 2026
Cologne, Germany
——10——
Kaseya Connect Local Milan
Kaseya partner event
Nov 10, 2026
Milan, Italy
———On requestSponsor page ↗
N-able Business Transformation: Accelerate (Fall Program) 2026
N-able partner event
Nov 10–12, 2026
Algarve, Portugal
60 MSP executives————
WatchGuard FireAbend 2026 Essen
WatchGuard partner event
Nov 10, 2026
Essen, Germany
Est. intimate————
CRN Channel Awards 2026Nov 12, 2026
London, UK
——26—Sponsor page ↗
Huntress Roadshow: Dublin
Huntress partner event
Nov 12, 2026
Dublin, Ireland
——2——
MSP Channel Insights Roadshow Utrecht 2026Nov 12, 2026
Utrecht, Netherlands
30 spots per location (as published)—7—Sponsor page ↗
Managed Services Summit Manchester 2026Nov 17, 2026
Manchester, UK
——31On requestSponsor page ↗
Giacom AI Race Day (London)
Giacom partner event
Nov 19, 2026
London, UK
——2 (2027)——
BeMSP On Tour 2026 - Nantes
BeMSP partner event
Nov 24, 2026
Nantes, France
—————
WatchGuard Tech Bootcamp Germany 2026
WatchGuard partner event
Dec 7–9, 2026
Seeheim-Jugenheim, Germany
Capped at 45 participants (as published)————
GTIA Netherlands Chapter Meeting (December 2026)Dec 9, 2026
Breda, Netherlands
—————
IT Partners 2027Feb 3–4, 2027
Paris, France
6,600 visits (2026)230+——Sponsor page ↗
AI is business. Make it yours. (Elovade)
Elovade partner event
Feb 23, 2027
Frankfurt, Germany
——2——
MSP Growth Forum 2027Feb 25, 2027
Hertfordshire, UK
————Sponsor page ↗
IT Nation Connect Europe 2027
ConnectWise partner event
Mar 1–3, 2027
London, UK
600+ attendees30+——Sponsor page ↗
Channel Live 2027Mar 9, 2027
London, UK
——1—Sponsor page ↗
CloudFest Global 2027Mar 15–18, 2027
Rust, Germany
10,900 attendees (2026)200+233On requestSponsor page ↗
XChange UK 2027Mar 22–23, 2027
Birmingham, UK
70+—10+On requestSponsor page ↗
c.m.x - channel meets x 2027May 12, 2027
Munich, Germany
200 (2026)—23 (2026)—Sponsor page ↗
MSP Show 2027May 19–20, 2027
London, UK
1,850 (2026)100——Sponsor page ↗
Infosecurity Europe 2027Jun 8–10, 2027
London, UK
13,000+300+——Sponsor page ↗
XChange EMEA 2027Jun 14–15, 2027
Sassenheim, Netherlands
70+———Sponsor page ↗
Kaseya Connect Europe 2027
Kaseya partner event
Jun 22–24, 2027
Hamburg, Germany
1,500+ attendees25+30 (2026)On requestSponsor page ↗
ChannelPartner Kongress 2027Sep 14–15, 2027
Düsseldorf, Germany
——17 (2026)—Sponsor page ↗
XChange MSP 2027Sep 30, 2027
London, UK
——17 (2026)On requestSponsor page ↗
Pax8 Beyond EMEA 2027
Pax8 partner event
Oct 3–5, 2027
Madrid, Spain
——9 (2026)—Sponsor page ↗
it-sa Expo&Congress 2027Oct 5–7, 2027
Nuremberg, Germany
33,000+ trade visitors (2026)1,005——Sponsor page ↗
MSP GLOBAL 2027Oct 20–21, 2027
Tarragona, Spain
2,000+ participants—60 (2026)On requestSponsor page ↗
XChange Deutschland 2027November 2027 (dates TBA)
City TBA
——13 (2026)—Sponsor page ↗

72 of 74 upcoming events have sponsor or exhibitor information published by the organiser. Counts are the organiser’s own figures (with the year on the event page); a sponsor count in brackets comes from the last edition’s official list. “Est.” is our size band where no head count is published, never a number.

Questions vendors ask

Which MSP events should a vendor sponsor?
Start with the audience: pick shows where the organiser names the buyers you sell to (owners, service managers, technicians or security leads), then look at crowd size, how many other vendors exhibit and whether it is one vendor’s own partner event or a multi-vendor show. The picker on this page ranks upcoming events on exactly those published facts.
How much does it cost to sponsor an MSP event?
Few organisers publish sponsor prices; most send a prospectus on request. Where an organiser publishes package prices, MSP Event Guide shows them in the organiser’s currency with the source page, and the budget filter uses them (converted to US dollars at fixed approximate rates).
Where do these figures come from?
Crowd size, exhibitor and sponsor counts, sponsor lists, packages and booking deadlines are copied from the organiser’s own pages, sponsor prospectus or official press release, each with its source link. When no head count is published we show a size band labelled as our estimate, never as a number.

Run an event and want vendors to find your prospectus? Work with us or send us a correction.