MSP Event Guide

Conference · The Tech Tribe

ScaleCon 2026

Three-day single-stage marketing and sales event for MSPs run jointly by MSP Camp and The Tech Tribe, with a pre-day social on the first evening.

Past edition · read the recap Sep 24–26, 2026 · Town & Country Resort, San Diego, CA

Next edition expected September 2027 (our estimate from past editions; not yet announced). Check the official site for dates.

6/10

Worth it? Our read

Worth a look. Both key inputs published (ticket and attendance). Based on the 2026 edition.

How the score is built
InputPointsWhy
Cost2/4About $1,555 all in from the New York area (estimate).
Crowd1/3650 attendees (organiser figure).
MSP focus3/3names Owners & CEOs, Sales & marketing leads in the audience; not run by a single vendor or led by an expo floor; lists business-of-MSP topics (service, growth, peers, leadership or sales).
Total cost estimate
Trip estimateFrom the US (New York area)From Europe (Frankfurt area)
Ticket today$395€366 ≈
Flights (est.)$500€920
Hotel (est.)3 × $2203 × €180
Total (est.)$1,555 *€1,826
Days away45

* Home used for the score (the event’s own market). Flights and hotel are estimates from the stated method, not quotes. Change the inputs in the planner →

Crowd size
Loved by 650 attendees (2025 figure)
Cost per 100 attendees
about $239 (your trip ÷ published attendance × 100)
Cost per exhibitor
No exhibitor count published
Mix
Mixed. An independent, association or media organiser; neither expo-led nor peer-led on what it publishes.
CE / CPE credits
None published by the organiser in our data
Owners vs staff
Both: owners and staff (Sales & marketing leads)

An opinion from the inputs above, not a review or a rating by attendees. How the score works.

Who should go

  • Sales & marketing leads
  • Vendor-neutral learning

Audience the organiser names: Owners & CEOs, Sales & marketing leads.

The Tech Tribe is an independent organiser, so expect several vendors rather than one product roadmap.

Editions

  1. ScaleCon 2026
    Sep 24–26, 2026 · San Diego, CA · 400+ MSPs (expected) · recap

Attendance is the organiser’s own figure for that edition; “expected” means a forecast published before it.

Next edition expected September 2027 (estimate).

For sponsors & exhibitors

Crowd
650 attendees (source)
Audience
Owners & CEOs, Sales & marketing leads

The organiser doesn’t publish a sponsor page we could find. Ask through the official site.

Only what the organiser publishes for sponsors and exhibitors. Prices in the organiser’s currency, as published. Book directly with the organiser; we don’t sell exhibit space. Size band: mid-size.

Questions about ScaleCon

How much does it cost to attend ScaleCon 2026?
The ticket today is $395 (Ticket, as published). Our estimate all in, with flights and 3 hotel nights: about $1,555 from the New York area and €1,826 from the Frankfurt area. These are estimates, not prices.
Who is ScaleCon 2026 best for?
On the organiser’s published audience and topics: Owners & CEOs, Sales & marketing, Tight budget.
How big is ScaleCon 2026?
650 attendees, as published by the organiser.
Is ScaleCon 2026 vendor-heavy or peer-focused?
Mixed. An independent, association or media organiser; neither expo-led nor peer-led on what it publishes.
Is ScaleCon 2026 worth it?
Our opinion, not a review: 6/10 (worth a look). Cost 2/4, Crowd 1/3, MSP focus 3/3. Both key inputs published (ticket and attendance). How the score is built
How we checked this. Dates, city, format and price from scalecon.com; the Town & Country venue is named in The Tech Tribe's own Facebook video title, not on the site. Last checked Nov 6, 2026.Anything not shown was not published by the organiser. Spotted a change? Tell us. Run this event? Get your “Listed on” badge.

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Workshop

PROPEL 2026

When
Nov 11–12, 2026
Where
The 20 HQ, 6600 Chase Oaks Blvd, Plano, TX
Price
Free · member of the 20

Last checked Nov 6, 2026

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Organiser page →